Private Labelling
WHAT IS WHOLESALE PRIVATE LABEL?
Private Label means the products are not branded – they are ready for you to give them your Brand! CREATE YOUR OWN BRAND
Our formulations have taken years to develop, test, and introduce to the market as safe, cosmetic grade products. They have been manufactured to the strictest standards in the world, Made in Europe with NO animal testing.
99% of the samples tested from Asia do not confirm to industry standards and have mandatory testing on animals. What’s being distributed in the Australian market is dangerous and in cases the level of chemicals used are at illegal levels.
To formulate a product you are looking at
• The raw materials bought together during production
• The type of raw materials used
• The shelf life
• The quality
Most importantly
Have these been designed to work and safely adhere to the lash, brow or skin?
Engineering properties are often masked by just one low percentage ingredient and being sold as medical grade – this is impossible in reality, therefore it will not be safe.
Cheap lash adhesives or products will always attract a distributor or lash salon that wants to make huge profits.
Yes it is cheap to buy
Yes you are making a good profit – INITIALLY – this will only build a short term business.
Sellers and clients quickly realise that
• Eyelash extensions are clumping
• Client’s are losing their natural lashes
• The formulation isn’t flexible to bend with the natural lash and feels stiff, causing lash breakage
• Glues have a high odour
• Burning sensation after lash extensions
• Stinging
The cycle then repeats.
The customer is looking for a new lash glue as she is losing customers who are searching for a new lash stylist. The “lash glue” seller loses business.
THE LONG TERM
• Higher prices due to the manufacturing process of safe adhesives
• The true lash stylist will be prepared to pay more as they are building customers and building a reputation as a safe salon
• Confident lash technicians
• Business builds
• Seller builds and expands
• Business is sustainable long term
WE CAN CREATE YOUR OWN BRAND OF
• Lash adhesives
• Lash shampoos
• Keratin booster (for lash lift and lash extension clients)
• Safe lash mascara to use with eyelash extensions
• Eye creams
• Lash serums
You can choose to formulate your own lash adhesives, however you must have the time to test and develop.
Purchase your products pre-packed; ready to go on your shelves for retail; or in bulk. We take care of all labelling with ourdesign and printing service. In just a few short weeks you will have your own branded product ready to sell.
NOTE: We adhere to strict labelling requirements
The price is wholesale, which means your mark-up is a good percentage.
What are your minimums for Wholesale pre-packed and Bulk orders?
We specialise in servicing both small and large businesses; our minimums are low and we offer bulk discount.
Any business can have their brand with these low minimums.